At H2O Audio, we are always on the lookout for athletes who embody our ethos of pushing limits and going beyond. Today, we are excited to announce a significant addition to our team: 2x 2nd place professional at Ironman World Championships, 33x Winner of IM Half Distance race.
Lionel is a dominate presence on the world stage. His determination to push boundaries has earned him a reputation as one of the sport’s toughest athletes. We look forward to Going Beyond with him.
H2O Audio Partners with Professional Triathlete Lionel Sanders to Launch TRI 2 Multi-Sport Series and Amplify Triathlon Training
SAN DIEGO, Sept.1, 2024 – H2O Audio, a leader in waterproof audio technology, announces its partnership with professional triathlete Lionel Sanders, fresh off his victory at Ironman Canada. Sanders played a key role in helping the development of H2O Audio’s new TRI 2 Multi-Sport Series, marking a new chapter in fusing endurance sports with cutting-edge audio experiences. Together, they are bringing the power of music to the forefront of elite athletic performance. As Sanders prepares for the Ironman World Championships in Kona, his collaboration with H2O Audio underscores their shared commitment to pushing beyond limits.
Sanders, known for his relentless drive, is a household name in triathlons. His journey, marked by overcoming personal challenges and rising to the top, resonates with athletes and fans alike. His involvement in developing the TRI 2 Multi-Sport Series was crucial; through extensive testing and feedback, he helped refine the headphones to meet the demands of multi-sport athletes. The partnership includes branding on Sanders' race kit, website, and social media channels, and he will also provide exclusive content—photos, videos, and playlists.
H2O Audio's products, recognized for their superior sound quality, waterproof technology, and durability, will accompany Sanders through the most grueling conditions, ensuring his training rhythm remains uninterrupted. The brand's ethos—Below, Above, and Beyond—aligns seamlessly with Sanders' philosophy of exceeding limits.
"Working with H2O Audio to develop the TRI 2 Multi-Sport Series has been an incredible experience," said Sanders. "These headphones are built to endure the toughest conditions, while delivering exceptional sound, extended battery life, and the convenience of the PLAYLIST+ feature. As I prepare for Kona, I’m excited to bring this level of performance to every race and share it with athletes around the world."
H2O Audio CEO Kristian Rauhala expressed his enthusiasm: "Lionel embodies the spirit of endurance, resilience, and innovation—values at the core of H2O Audio. His contributions to the TRI 2 Multi-Sport Series have been invaluable. We're excited to support him and share the incredible synergy between our products and his performance with athletes worldwide."
This partnership marks a milestone for H2O Audio as the brand continues to innovate and redefine the audio experience for athletes. Together, Sanders and H2O Audio aim to inspire a new wave of athletes to embrace the power of music in their pursuit of greatness.
For more information, visit www.h2oaudio.com or follow Lionel Sanders' journey on his official website and social media channels.
About H2O Audio:
Founded in 2003 and headquartered in San Diego, H2O Audio is a pioneering force in waterproof audio technology. For over two decades, our family-owned company has redefined how athletes connect with music in extreme environments. Trusted globally, our products deliver exceptional sound quality, inspiring and elevating athletic performance in and out of the water. We empower every athlete’s journey, ensuring they can go beyond their limits with their personal soundtrack, wherever their training takes them.
Media Contact:
Amy Toosley
amy.toosley@h2oaudio.com
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